Bryan Valderrama

Media Professional

Bio imageBio imageBio image
Originally from New York, Bryan Valderrama "made his bones" producing Talk Shows (both long-running and start-ups). After Talk, Bryan began casting several network series and development projects. While he has worked for many different types of projects as both a Casting Producer and Casting Director, Bryan is known for needle-in-the-haystack, gritty and tough docu-follow type shows. While working in casting, Bryan independently created and produced the sizzle reel for "8 Minutes", a show which was sold to A&E, a major television network. Bryan worked on both the pilot and series as Executive Producer.  

For the past two years, he has served as head of casting at This is Just a Test Media, where he collaborated with department heads to fulfill their casting needs while working with influencers to find the perfect fit for projects intended for various streaming networks. For shows that went to series, he acted as either Casting Director or Casting Supervisor, depending on the production.
Casting
Bryan Valderrama is a seasoned casting professional with over 15 years of experience spanning unscripted television, streaming platforms, and network programming. He has successfully led casting efforts for high-profile projects such as Catfish: The TV Show on MTV, Intervention on A&E, and Married at First Sight: Honeymoon Island on Hulu. His expertise extends to both development and series casting, where he has identified and secured diverse talent that drives compelling storytelling and resonates with audiences. Bryan’s ability to collaborate across departments and his keen eye for talent have contributed to the success of numerous productions, including his role as Casting Director for a Netflix documentary. With a deep understanding of the industry and a proven track record, Bryan continues to deliver exceptional results in casting and talent development.
Development
Bryan Valderrama’s career in development is highlighted by his creation of 8 Minutes, a groundbreaking series that aired on A&E, where he also served as Executive Producer. During his time with This is Just a Test Media, Bryan collaborated closely with the Head of Development, spearheading innovative development projects that blended compelling storytelling with strategic execution. He also worked on notable projects such as Confession for Snapchat, Wake Up Call for TBS, and Cold Justice: SVU for TNT. Bryan’s ability to identify unique stories and characters has resulted in captivating content that resonates with audiences

Below is a sample of sizzles that Bryan has developed, directed and produced. Some of the sizzles, Bryan has edited himself.  

Influencer Collaboration & Social Media Casting 
Bryan Valderrama is an expert in social media talent discovery, specializing in identifying influencers and creators across platforms like TikTok, Instagram, and YouTube. With a keen eye for emerging talent, he has successfully connected brands and productions with individuals who bring authenticity and creativity to their campaigns. Bryan’s deep understanding of platform dynamics and audience behavior allows him to source talent that aligns with specific project goals. 

Bryan has collaborated with a diverse range of talent — from micro-creators to major influencers — finding the perfect fit for projects designed for streaming networks.  His track record for developing innovative casting strategies and strong relationships with influencers and agents, has made him a trusted partner in the media landscape.
  • Los Angeles, California, United States